How to get on the first page of Google

To get your company listed on the first page of Google’s search results, must be every serious business owners goal. This article contains information on why you need to be there and how to get listed.

There are just three ways to get on the first page of Google

1. A Natural Listing

2. Adwords Pay Per Click Advert

3. Google Places for Business Listing

The Natural Listing.

This is the reason why Google exists. To provide searchers with the most relevant results appertaining to the search phrase they typed in. It therefore makes sense that in order to appear on page one your website must contain information that those searchers are looking for. This is where Search Engine Optimisation (SEO) comes in. Fine tuning both on site and off site factors to suit whatever keyword phrases you want to be found for.

Adwords Pay Per Click.

This is how Google makes its money. Those top three positions in the Beige coloured box are paid for adverts. Business choose which keywords they want to appear for. You can fine tune the area in which your ad will show, the times and the approximate position. All these parameters govern the amount paid, but remember you only pay when a potential customer clicks on your advert.

Google Places for Business.

Used to be called Google maps. Research shows that 97% of Google searchers are looking for a local service. 97%! Wow! This is why positional preference is also given to local businesses. These local listings appear usually below the Pay Per Click adverts – but not always. Sometimes they can be at the very top of the page.

Conclusion.

Being on page one of Google is essential. In the UK 93% of all searches are done on Google. Of those searches 94% click on the first page. The very smart business owners have realised that they can gain a bigger share of those clicks by dominating page one of Google, not with just one listing, but by appearing multiple times.

PWP Web Design consultants can assist your business get to page one of Google. Their SEO experts have a 100% success rate and offer a written guarantee that they can get your company listed on page one of Google naturally – or you don’t pay. Email at: first@pwpwd.co.uk or call 07980 412 752 www.first-page-google-seo.co.uk

Why you don't want a website

Background - My background is in electronics, stretching back 30 years. By electronics I mean repairing state of the art equipment down to basic component level and programming computers. My digital background covers online marketing and photography.

So then, I suppose you are wondering why you don't want a website? 

Millions of businesses have websites, and sadly the vast majority of those businesses do not understand that having a pretty website is a waste of time, effort and money! A website has to be a marketing tool. So, then what is the difference between a website and a marketing tool. For me this comes down to where your website appears in the search results for your targeted keywords.

Independent statistics show that well over 95% of all clicks are given to those websites on page 1 of Google. The most going to those sites listed above the fold. The fold is the area seen on your PC, tablet or phone without you having to scroll down.

Here at PWP Web Design we guarantee to get your website listed on the first page of Google, with the ultimate aim of having you above the fold for your chosen keyword or phrase. If you appear anywhere else having a website is pointless.

How we guarantee page 1 natural listing.

There are thousands of businesses wanting to be on page 1 of Google for any given keyword or phrase, so competition is high. In order to guarantee you a page one natural listing our web technicians carry out extensive research into that competition using select keywords. Should that research show that a page 1 natural listing would be extremely difficult and perhaps more importantly very expensive, we would suggest other appropriate keywords, or turn your business down. Our business ethos is to get businesses onto page one, which keeps you delighted because your marketing tool now generates extra revenue for your business and keeps you as a client. The alternatives are just a waste of marketing efforts, budgets and result in high turnover of dissatisfied clients. Please note this is not pay per click advertising.

Think of your website this way.

You have a beautiful car, but it is kept in your garage where no one but you can see it. Or you have 10,000 flyers printed and they all go in the bin, no one gets to read them. Marketing, online or otherwise is only effective if it get seen by your target audience.

This is what we aim to do for you. A simple and effective online marketing tool to drive more customers to your business.

Contact PWP Web Designers and Search Engine Optimisation Experts.

All consultations are free and where possible our field service teams like to conduct meetings face to face.

Please contact Duncan and the team by email: info@pwpwd.co.uk